“I’m so far down the path that I can’t go back even if i wanted to. Life grants us a series of opportunities and those opportunities come with a price. I can’t stop, I’ve backed myself into a corner.”

These are the opening words in Ian Ruhter’s new video illustrating the early stages of his journey. The first few scenes lead you into a deep dark world emulating that of an addiction at its highest magnitude; a series of chemicals are mixed by a hooded figure as he works to create a perfect chemical reaction.

His project is honest, his work is inspiring – Ruhter demonstrates the human soul at its highest capacity, when one has found that passion and connection to something, enabling them to take their truest form and surpass everything else.

“It’s about doing what you love. If you had been searching your whole life for something you love, and you found it, what would you be willing to sacrifice?”

All images courtesy of Ian Ruhter Photography.

Joel has captured some pretty special moments here. A rebellious homage to youth. From sharing a joint and the feeling of freedom that it elicits, to capturing the sexual energy passed between two people.

Joel Sossa


Best email I’ve received in the last month was this set of images from James Chiang. As I scroll through the images, my favorites jump out of me and I pull them into a folder. I quickly realize that the folder is huge and every image could be a tee shirt design. You can bet on the fact that Witness This will continue to follow this master of the camera and a collaboration is in the works. Here are some images that we are exclusively featuring on Witness This, I feel so fortunate to be looking at them, as most people have never seen any of them before.

See more of James’s work here. Witness James Chiang


Introduced to the work of James Chiang on a recent trip to San Francisco, the word impressive doesn’t do it justice. Moods set by unconventional sets and props, both found and fabricated set the bar at new heights. Chiang is a master sculpture and musician who uses his home, amongst an array of arenas, to tell stories. He photographs his world and shares it in the most powerful of ways.

See more of the his work at

Came across this series by Steven Meisel and was immediately intrigued. What a strange mash up between mental rehabilitation and high fashion. Models featured are Agyness Deyn, Denisa Dvorakova, Guinevere van Seenus, Irina Kulikova, Iselin Steiro, Lara Stone, Masha Tyelna, Missy Rayder, Sasha Pivovarova and Tasha Tilberg.

See more of Stevens work here.